Mate, building and painting a fully fluffy army is something that takes time and skill. Don't be dismissive of them just because their fluffy build isn't tournament effective. In fact, it bothers me that I can't make a 'fluffy' build with my armies in infinity and be even marginally effective. ForCo with all the heroes? Is gonna suck. Onyx with Umbra Lieutenant and Nexus backup? Congratulations, you just made the easiest to decapitate army of the game. Morats without any CA unit? HAH!. Seriously, while I understand the point that playing to win is not a bad thing, I don't think playing for fun and because you want to make something fluffy is bad either. There should be room for both.